The Australian Paralympic Team’s official competition and casual wear for Paris 2024 was unveiled in Sydney today, 17 May 2024.
In 2022 Paralympics Australia’s official partner Belgravia Apparel commenced the creative and technical process to outfit the 170 qualifying athletes, and 150 officials, representing Australia across 18 sports at the Paris games later this year.
This equates to the design and manufacture of more than 23,000 individual items, including almost 100 different competition products.
Mike Keeley, BA’s National Account Manager says:
“This has been a highly rewarding experience for our team. Meeting with every athlete during the design process provided opportunity to discuss individual impairments, and for the athletes to share their specific needs.”
“It’s pleasing to see the project come to fruition. Our vast experience and skill in delivering on complex, large scale apparel projects held us in good stead.”
“It’s certainly been a career highlight to be involved with these dedicated, elite athletes in their preparation for competing on the highest world stage.”
“And very satisfying to know the meticulous effort poured into the design has paid off. It’s not just about the colour palette and overall look. The priority for us was to deliver garments athletes feel comfortable in that are tailored to their body shape and impairment and will ultimately help to maximise their performance.”
Deliverables
An athlete apparel kit will include up to 52 items:
- Accessories x 11 (e.g. towel, headwear, drink bottle, sweat bands)
- Casual x 25 items (including medal podium wear)
- Training x 2 items
- Compression x 2 items
- Competition x 6-12 items depending on the specific sport.
Design Specifications
Competition Wear:
- Inspiration for the final design evolved from the indigenous “Journey” design worn during the Rio and Tokyo Paralympics.
- The unique design combines Australia’s traditional green and gold palette, which feature in both a ‘tonal’ and ‘contrast’ colourway.
- Garments have been carefully crafted and feature panelled construction and overlock stitching to maximise performance, freedom of movement and comfort.
- High performance fabrics have been used across all competition wear, ensuring maximum comfort for athletes:
- Air-O-Lite
High filament vent knit structure with optimal ventilation and moisture wicking.
- Dynamesh
Lightweight mesh structure with superior moisture wicking and breathability.
- Supa Stretch
Filament blended yarn offering supreme stretch, moisture management and comfort.
- Tekmesh
Filament elastane mesh structure, delivering maximum moisture wicking and breathability.
- X-Skin
Hydrophobic poly, minimal water retention and four-way stretch for greater flexibility.
Casual Wear:
- BA designed this range to be the most ‘adaptive’ ever worn by an Australian Paralympic Team.
- Garments maximise athlete accessibility via strategic placement of extra-wide openings, extra-long (and magnetic) zippers, and for added comfort feature anti-irritation neck tapes and waistbands.
- Featuring on trend Parisian style design, the colour palette is ‘white and light’, and includes woven badges and silicone linear prints.
Belgravia Apparel
Australia’s leading provider of community and elite sports teamwear.
A subsidiary of The Belgravia Group, BA delivers 30+ years industry experience in the implementation of large scale, complex uniform programs across the Corporate, Sportswear and Schoolwear sectors.
With offices in Australia, including manufacturing facilities in Adelaide, New Zealand and Dubai, we specialise in custom end-to-end uniform solutions.
Paralympics Australia Partnership
- Official Supplier of staff apparel of Paralympic Australia and the Paralympic Australia Education Program.
- Official Supplier of competition, compression, podium, and casual wear and accessories of the Australian Paralympic Team for Paris 2024.
- Official supplier of competition, compression, podium and casual wear and accessories of the Australian Paralympic team for Milano Cortina 2026.
Belgravia Apparel Affiliations
Paralympics New Zealand: Supply of corporate wear, including suits to PNZ for Paralympic Games Paris 2024.
Oceania Paralympic Committee / Nations: Supply of ceremonial, casual and competition wear. Outfitting services to Oceania Paralympic Committee and its subsequent 11 island nations (e.g. Fiji, Vanuatu, Solomon Islands) for Paralympic Games Paris 2024.
Brisbane 2032: Supply of products to the Brisbane 2032 (BOCOG/P) travelling contingent to Paralympic Games Paris 2024.
Invictus Australia: Official supplier to Invictus Australia for casual and competition wear worn in national and international competitions. Apparel supplier to the Invictus Games team in Dusseldorf 2023. Apparel supplier for Warrior Games team competing in June 2024 (Orlando USA), and the Invictus Games in January 2025 (Vancouver Canada).
About Belgravia Group
Belgravia Group is a privately owned Australian company consisting of multiple businesses across a range of industries, including apparel, health and fitness, leisure, tourism, property, finance and technology.
Founder and Group Chairman, Geoff Lord, heads up the company of 7,000+ employees across Australia with an annual turnover more than $800 million.
The Belgravia Group invests heavily in business and opportunities that promote physical activity.
Mission
The Group’s mission is to see one million children engaged in physical activity annually throughout the various Belgravia companies.
The activity-based enterprises are built on two core promises – to get 1 million kids active, and to ensure that nobody misses out.
Belgravia Group supports these twin needs through a range of businesses and commits to being welcoming to all through its best-in-class diversity and inclusion programs as well as its charity, the Belgravia Foundation.
The Belgravia Group is passionate about promoting inclusiveness and diversity and connecting communities to health, fitness and leisure. It believes in the power of sport, recreation, aquatics and fitness to bring people together and promote a sense of belonging.
It believes that diversity and inclusiveness are fundamental to building strong and vibrant communities and businesses.
Media Enquires
For Paralympics Apparel Design & Manufacture
Mike Keeley
Belgravia Apparel
National Account Manager
M: +61 419 556 997
E: mkeeley@belgraviaapparel.com
Media Enquires
For Belgravia Group
Geoff Lord
Chairman & CEO, Belgravia Group
M: +61 410 611 000
